Pioneer of Mobile ALM Joins Industry Thought Leaders to Help Enterprises Plan, Execute and Analyze Mobile Initiatives
SAN MATEO, Calif. -- January 11, 2012 - Keynote DeviceAnywhere™, the global leader in mobile application lifecycle management (mobile ALM), today announced its participation at APPNATION Enterprise Summit in San Francisco on January 12, 2012. Leila Modarres, head of Marketing for Keynote DeviceAnywhere, will be joined by representatives from the mobile industry’s most innovative companies to address challenges that apply to all stages of the app development lifecycle. Fellow panelists include:
- Ron Perry, CTO, Worklight
- Stefan Andreasen, CTO, Kapow Software
- Jeff Haynie, Co-Founder and CEO, Appcelerator
- Philippe Winthrop, Managing Director, Enterprise Mobility Foundation (moderator)
WHAT:“Mobile Application Lifecycle Management”
WHEN:Thursday, January 12, 2012 at 3:00 – 3:45
WHERE:APPNATION Enterprise Summit, The Bentley Reserve, San Francisco
One of the core challenges for enterprise organizations and their teams tasked with managing mobility rollouts is overcoming device diversity and optimizing what employees can do with their smart devices beyond its native functions. Should they develop business apps for iOS, Android or both? How do they support hundreds of BlackBerry models? Once app development is complete, how will they ensure that the end-user experience is at its best? Once the app is deployed, how will they monitor them to ensure quality, security, and superior performance to help minimize downtime and maximize ROI? These are only a few concerns that persist as IT managers try to manage not just one part of the complex mobile app development process, but the complete app lifecycle.
The panel will provide expert insight as to what needs to be considered in each phase of mobile development process - from planning all the way to execution and analysis. The audience will have a clear understanding about how to successfully extend their businesses and brands to the mobile channel and leave with strategies and techniques for overcoming potential challenges that enterprises may face in order to successfully launch and maintain their mobile initiative.
Industry analysts have recognized that Keynote DeviceAnywhere is a pioneer in mobile ALM. “Keynote DeviceAnywhere offers best-in-class, end-to-end solutions and services for business process optimization through their suite of mobile application lifecycle management products,” said Prathima Bommakanti, industry analyst for Test and Measurement at Frost & Sullivan. “Keynote DeviceAnywhere was the first company to offer a cutting-edge, planning, execution and analysis tool to the dynamic mobile industry. By enabling enterprises to streamline their application development process, reduce operational costs, decrease time-to-market and increase end-user satisfaction in their mobile initiatives, Keynote DeviceAnywhere directly addressed market needs in a highly complex and fragmented mobile ecosystem.”
To view Ms. Bommakanti’s report on mobile ALM which highlights Keynote DeviceAnywhere as a recipient of Frost & Sullivan’s Customer Value Enhancement Award for their mobile ALM solutions suite, visit: http://www.deviceanywhere.com/userfiles/pdf/da_irg30_final.pdf.
To register for APPNATION Enterprise Summit, contact us for a 50 percent discount off registration and visit: https://www.eiseverywhere.com/ereg/index.php?eventid=33023&. Members of the press and analyst communities, contact us for a special promotion.
Keynote DeviceAnywhere™, a subsidiary of Keynote Systems, Inc., provides the industry’s only true enterprise-class, cloud-based platform for testing and monitoring the functionality, usability, performance and availability of mobile applications and websites. The company’s suite of mobile application lifecycle management (mALM) solutions assures the quality of enterprise mobile applications and services, helping to extend businesses and brands to the mobile channel. To learn more about Keynote DeviceAnywhere and to sign up for a free trial, visit www.deviceanywhere.com.
Interested in our perspective on trends and issues in the mobile marketplace? Visit our CEO's blog, and follow us on Twitter. About Keynote Systems, Inc.
Keynote® Systems, Inc., (NASDAQ:KEYN) is the global leader in Internet and mobile cloud testing & monitoring. Keynote maintains the world’s largest on-demand performance monitoring and testing infrastructure for web and mobile sites comprised of over 4,000 measurement computers and mobile devices in over 275 locations around the world that enable companies to continuously improve the online and mobile experience.
Known as ‘The Mobile and Internet Performance Authority™, Keynote offers three market-leading product platforms: Keynote Perspective® provides on-demand performance monitoring for enterprise Web and mobile sites including online portals, e-commerce sites and B2B sites. Keynote DeviceAnywhere is an enterprise-class, cloud-based, mobile application lifecycle management (ALM) testing & quality assurance platform. Keynote SIGOS offers active end-to-end Quality of Service (QoS) testing and monitoring solutions for mobile, fixed and VoIP communications.
Keynote's 4,000 customers represent top Internet and mobile companies and include American Express, AT&T, Disney, eBay, E*TRADE, Expedia, Google, Microsoft, SonyEricsson, T-Mobile and Vodafone. Keynote Systems is headquartered in San Mateo, California and can be reached at http://www.keynote.com/ or by phone in the U.S. at 1-800-KEYNOTE.
Keynote®, DataPulse®, CustomerScope®, Keynote CE Rankings®, Keynote Customer Experience Rankings®, Perspective®, Keynote Red Alert®, Keynote Traffic Perspective®, Keynote WebEffective®, The Internet Performance Authority®, MyKeynote® , SIGOS®, SITE®, Keynote™, The Mobile & Internet Performance Authority™ and Keynote FlexUse™ are trademarks or registered trademarks of Keynote Systems, Inc. in the United States and/or other countries. All other trademarks are the property of their respective owners.
© 2012 Keynote Systems,Inc.
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