-- Internet Sites Take the Gold With Performance and Availability Averages of More Than 99 Percent -- Mobile Web Sites Capture Silver with Performance Averaging No Less Than 96 Percent -- Sites Measured Included Sports-Focused Outlets, Major News Portals and Worldwide Sponsors of the 2008 OlympicsSAN MATEO, Calif., Aug 29, 2008 (BUSINESS WIRE) -- Keynote Competitive Research, the industry analysis group of Keynote
(Nasdaq:KEYN), today announced the results of its analysis surrounding
the speed and reliability of Mobile and Internet sites central to the
Beijing 2008 Summer Olympic Games. While the Web sites monitored -
including 12 of the worldwide Olympics sponsors and 15 sites dedicated
to Olympics information and news -- scored
nearly "perfect 10s,"
the five mobile news and sports sites faltered.
Among the Internet sites, US Track and Field was the gold medalist,
ranking first in performance and second in availability. In contrast,
the Reuters Olympics' site was the
disappointment in these games; it encountered an almost 100 percent
slowdown beginning on August 16, while at the same time, the
availability of the site began to drop to almost 94 percent and hovered
around 96 percent until the closing ceremonies. During some of these
times, the site would have either been completely unavailable or
specific page elements (e.g. ads, images, etc.) would not have loaded.
"The Olympics is always one of the biggest,
most watched events on a global scale and the 2008 Beijing Games had a
record-breaking number of viewers," said Shawn
White, director of external operations for Keynote. "The
world was not only turning to their television sets for the latest, but
leveraging the Web. It's encouraging to see
that organizations took the appropriative steps before the games to
ensure their sites could provide an optimal experience to end users
eager to follow their favorite athlete or learn more about the latest
scandal."
On the mobile Web side, the Olympics-devoted portals of NBC and Yahoo
experienced a few fouls, with the average availability of NBC at 95
percent and Yahoo at 92 percent. CNN's main
portal took the gold with 97 percent availability, with ESPN and MSN
sharing silver with 96 percent availability.
"Mobile Web sites such as Yahoo's
Olympic portal saw significant drops in availability once the games
began compared to measurements taken earlier in the month,"
said Nisheeth Mohan, mobile product manager at Keynote. "As
people are leveraging their mobile devices more for news and
entertainment, it's paramount that mobile Web
sites prepare for the onslaught in traffic events such as the Olympics
bring."
Using Keynote Transaction
Perspective(R) which uses Internet Explorer
to provide a true end-user perspective of Web performance, and Keynote Application
Perspective(R), the market's
leading high-frequency operational Web
site monitoring service, Keynote monitored The Official Web site of
the Beijing 2008 Olympic Games, US Track and Field, International
Association of Athletics Federations, The Official Web site for the
Olympic Movement, Olympics News, The U.S. Olympic Committee, ESPN (NYSE:
DIS), Sports Illustrated (NYSE: TWX), ESPN Radio (NYSE: DIS), Fox Sports
(NYSE: NWS), StubHub (NASDAQ: EBAY), Reuters, Yahoo (NASDAQ: YHOO),
Associated Press and NBC (NYSE: GE). Keynote also monitored the site
responsiveness and reliability of 12 Olympic sponsors'
Web sites including Atos Origin, Coca-Cola (NYSE: KO), General Electric
(NYSE: GE), Johnson and Johnson (NYSE: JNJ), Kodak (NYSE: EK), Lenovo,
Manulife, McDonalds (NYSE: MCD), Omega, Panasonic, Samsung and Visa
(NYSE: V). Real time measurements were conducted every 15 minutes from
112 locations across 30 countries, covering 53 of the world's
top ISPs.
For mobile Web sites, Keynote measured the response time and
availability of ESPN (NYSE: DIS), Yahoo Olympics (NASDAQ: YHOO), NBC
Olympics, MSN (MSFT), and CNN (TWX) using Keynote Mobile
Application Perspective. The mobile
data was collected on an hourly basis from four U.S. cities over
AT&T, Sprint, T-Mobile and Verizon networks.
About Keynote
Keynote Systems (Nasdaq "KEYN")
is the global leader in on-demand test & measurement solutions for
continuously improving the online experience. As an independent and
trusted third-party, Keynote provides IT and marketing executives with
an unbiased view into their Internet services from around the world. For
over a decade, Keynote has been providing measurement data and testing
capabilities that allow companies to understand and improve their
customers' online and mobile experience.
Keynote has four test and measurement businesses: Web performance,
mobile quality, streaming & VoIP, and customer experience/UX. In
addition, Keynote's industry analysis group
called Keynote Competitive Research publishes proprietary studies
measuring customer experience and service levels across a wide range of
industries.
Known as The Mobile and Internet Performance Authority(TM),
Keynote has a market-leading infrastructure of 2,500 measurement
computers and mobile devices in over 240 locations around the world.
Keynote also maintains one of the most representative panels of online
users consisting of 160,000 consumers. Keynote's
on-demand, hassle-free infrastructure allows businesses to access
services they need, when they need them to pinpoint and fix mobile
quality and Internet problems before they impact customers.
Keynote helps over 2,800 corporate customers become "the
best of the best" by helping them improve
online business performance and mobile communications quality. Keynote's
customers represent top Internet and mobile companies including American
Express, BP, Caterpillar, Dell, Disney, eBay, E*TRADE, Expedia,
Microsoft, SonyEricsson, Sprint, T-Mobile, Verizon and Vodafone.
Keynote Systems, Inc. is headquartered in San Mateo, California and can
be reached at www.keynote.com or by
phone in the U.S. at (650) 403-2400.
Keynote, The Internet Performance Authority, Perspective and
WebEffective are registered trademarks and The Mobile and Internet
Performance Authority and True Experience are trademarks of Keynote
Systems, Inc. Other trademarks are the property of their respective
owners. (C) 2008 Keynote Systems, Inc.
SOURCE: Keynote Systems
Citigate Cunningham
Leslie Johnson, 415-618-8740
ljohnson@citigatecunningham.com
or
Keynote Systems, Inc.
Dan Berkowitz, 650-403-3305
dberkowitz@keynote.com