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Keynote Systems and OpTier Partner to Deliver End-to-End Business-Centric Application Performance Management Solution for Web Application Service Assurance
Delivers Real and Synthetic Transactions from the End User to the Datacenter to Quickly Identify Application Performance Issues and the Root Causes

SAN MATEO, Calif. & NEW YORK, Oct 28, 2010 (BUSINESS WIRE) --

Keynote Systems (NASDAQ:KEYN), the global leader in internet and mobile cloud monitoring and OpTier, a technology leader and pioneer of business transaction management (BTM), today announced the alignment of their solutions to provide companies with both synthetic and real business transaction management from the end user across the entire datacenter. Prime initiatives of the alliance include technical collaboration and coordinated marketing efforts that emphasize each company's best-in-class technologies.

The Keynote/OpTier offering enables proactive, 24x7 visibility into the performance of critical Web applications from multiple geographic locations using a combination of real user traffic and synthetic transaction monitoring. Unlike traditional application performance management solutions that focus on the performance of each infrastructure silo, OpTier's BTM suite, which include its award-winning CoreFirst and Experience Manager products, track the transactions, end-to-end. This offers application owners the consolidated view needed to pinpoint issues and proactively manage the performance of their applications, before users are affected.

The Keynote/OpTier partnership offers businesses the benefit of improving online customer satisfaction and user productivity with the option of using either real and/or synthetic traffic end-to-end. For businesses that depend on online transactions being completed, this means they can use synthetic data to determine the datacenter's impact of peak traffic spikes and monitor critical production applications 24/7, and use the real traffic to monitor and manage the application traffic not exposed to Keynote's synthetic monitoring, as well as establish baselines for how real users interact and behave with an online application.

Keynote contributes synthetic transaction monitoring, alarms and user experience monitoring with its market-leading Keynote Transaction Perspective(R), Application Perspective(R) and Mobile Device Perspective(R) services from more than 240 geographic locations outside the enterprise network, using the most popular browsers and mobile devices.

OpTier's Experience Manager offering gives businesses a look at the real application usage and performance from the end user perspective. It gives businesses insight into the real users, and the flexibility to look at their usage by geographical location, user type, session and much more. Additionally, Experience Manager's change analysis capabilities allow customers to automatically identify changes and their impact on business and IT. Furthermore, combined with OpTier CoreFirst, businesses gain a simple path to manage all business transactions all the time. The partnership gives a complete solution that includes real and synthetic user experience and in-depth insight into the application tiers - including diagnostics capabilities such as visibility into J2EE calling methods, SQL statements and mainframe CICS transactions. With OpTier's auto-discovery and transaction tracing capabilities, businesses can bank on the effectiveness of deployment to eliminate manual mapping of infrastructure components to critical business services. Ultimately, when OpTier BTM is combined with Keynote's synthetic global monitoring capabilities, application and Web owners improve user and client satisfaction, reduce operational costs and improve user productivity.

"Keynote provides real browser diagnostics and the ability to monitor Web applications and sites 24/7, regardless of when users are online, allowing for the most accurate possible view into the performance of mission-critical e-business applications," said Vik Chaudhary, vice president of product management and corporate development at Keynote. "OpTier's business-centric view of application performance delivers the groundbreaking capability of understanding the applications' performance from the perspective of the user's transactional interaction from the internet to inside the datacenter. The Keynote/OpTier integration highlights performance problems at the Web front-end, application and database layers - a unique end-to-end service assurance capability unmatched in the industry."

"We're pleased to be partnering with an industry leader like Keynote. This partnership offers customers a complete solution for application performance management," said Motti Tal, executive vice president of marketing, product and corporate development for OpTier. "The combination of real and synthetic transaction monitoring with the ability to track them across applications, datacenters and clouds enables businesses to optimize the end user's experience and reduce cost of operations. This task becomes increasingly critical as applications are 'mobilized' and their infrastructure moves to virtual and cloud environments, making the Keynote/OpTier alliance even more valuable to businesses."

"EMA has been looking forward to a Keynote/OpTier alliance - as a natural outgrowth of the innovations and progress made in both companies' portfolios," said Dennis Drogseth, vice president of research at Enterprise Management Associates, a leading industry analyst and consulting firm dedicated to the IT and data management market. "Keynote's powerful capabilities for global synthetic user experience monitoring and competitive market insights, including its strong support for mobility - combined with OpTier's unique capabilities for capturing user experience in combination with transaction-centric application interdependencies, all add up to a very compelling set of options. The versatility and breadth of roles supported across IT and the business it supports should make this a 'must-consider' combination for any IT organization seeking true business impact alignment for its Web application services."

The Keynote-OpTier partnership reflects a growing demand among application professionals for a solution that delivers both real and synthetic options to see the application performance impact from the user perspective, as well as across the datacenter before and after applications are deployed or users are affected.

Specifically, this partnership helps customers:

  • Obtain true end-to-end visibility of business transactions from the online customers, end users, to the datacenter and into the cloud.
  • Gain different views to help IT effectively resolve issues such as the perspectives of real and synthetic end user experience, business transactions, applications and infrastructure.
  • Quantify business impact for faster prioritization of resolution efforts, and quickly identify application performance issues across the datacenter and pinpoint the root causes.
  • Optimize application performance by understanding real user experience such as most frequent transactions, customer locations, transactional behaviors of specific types of customers (i.e., your preferred accounts), etc., and applying the results to synthetic models for more meaningful SLAs (service level agreements).

Follow Keynote on Twitter at: www.twitter.com/KeynoteSystems and www.twitter.com/Keynote_Mobile and follow OpTier on www.twitter.com/optier

About Keynote

Keynote Systems (NASDAQ:KEYN) is the global leader in solutions for continuously improving the Internet and mobile experience. Founded in 1995, Keynote provides testing, monitoring and measurement products and services for a variety of enterprises such as online portals, e-commerce sites, B2B sites, mobile operators and mobile infrastructure providers. Keynote products and services help companies improve customer experience in four areas: Web performance, mobile quality, streaming & VoIP, and online usability testing.

Known as The Mobile and Internet Performance Authority(TM), Keynote has a market-leading "on-demand" infrastructure of over 3,000 measurement computers and mobile devices in over 240 locations around the world. Keynote's 2,800 customers represent top Internet and mobile companies including American Express, AT&T, Disney, eBay, E*TRADE, Expedia, Google, Microsoft, SonyEricsson, T-Mobile and Vodafone.

Keynote Systems, Inc. is headquartered in San Mateo, California and can be reached at www.keynote.com or by phone in the U.S. at 1-800-KEYNOTE.

About OpTier, Inc.

Of the billions of business transactions conducted every second, more are assured by OpTier than by any other IT management software company.

OpTier's Business Transaction Management solution (OpTier BTM(TM)) enables business application owners to take control over service performance and availability. OpTier BTM assures the quick and successful execution of all business transactions, by managing every step of every transaction. It delivers unparalleled visibility of all business transactions in order to eliminate outages, effectively manage change and improve end-user experience. OpTier, with a fast-growing list of Global 2000 customers, pioneered the concept that transactions are where IT and business meet.

Keynote(R), DataPulse(R), CustomerScope(R), Keynote CE Rankings(R), Keynote Customer Experience Rankings(R), Perspective(R), Keynote Red Alert(R), Keynote Traffic Perspective(R), Keynote WebEffective(R), The Internet Performance Authority(R), MyKeynote(R) , SIGOS(R), SITE(R), Keynote(TM), The Mobile & Internet Performance Authority(TM), Screen Sensing Technology and Keynote FlexUse(TM) are trademarks or registered trademarks of Keynote Systems, Inc. in the United States and/or other countries. All other trademarks are the property of their respective owners. © 2010 Keynote Systems, Inc.

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SOURCE: Keynote Systems, Inc.

Media Contacts:
Keynote Systems, Inc.
Dan Berkowitz, (650) 403-3305
dberkowitz@keynote.com
or
OpTier, Inc.
Wendy Perilli, (212) 679-2756
wendy.perilli@optier.com