Delivers Real and Synthetic Transactions from the End User to the
Datacenter to Quickly Identify Application Performance Issues and the
SAN MATEO, Calif. & NEW YORK, Oct 28, 2010 (BUSINESS WIRE) --
Systems (NASDAQ:KEYN), the global leader in internet
and mobile cloud monitoring and OpTier,
a technology leader and pioneer of business transaction management
(BTM), today announced the alignment of their solutions to provide
companies with both synthetic and real business transaction management
from the end user across the entire datacenter. Prime initiatives of the
alliance include technical collaboration and coordinated marketing
efforts that emphasize each company's best-in-class technologies.
The Keynote/OpTier offering enables proactive, 24x7 visibility into the
performance of critical Web applications from multiple geographic
locations using a combination of real user traffic and synthetic
transaction monitoring. Unlike traditional application
performance management solutions that focus on the performance of
each infrastructure silo, OpTier's
BTM suite, which include its award-winning CoreFirst
Manager products, track the transactions, end-to-end. This offers
application owners the consolidated view needed to pinpoint issues and
proactively manage the performance of their applications, before users
The Keynote/OpTier partnership offers businesses the benefit of
improving online customer satisfaction and user productivity with the
option of using either real and/or synthetic traffic end-to-end. For
businesses that depend on online transactions being completed, this
means they can use synthetic data to determine the datacenter's impact
of peak traffic spikes and monitor critical production applications
24/7, and use the real traffic to monitor and manage the application
traffic not exposed to Keynote's synthetic monitoring, as well as
establish baselines for how real users interact and behave with an
Keynote contributes synthetic transaction monitoring, alarms and user
experience monitoring with its market-leading Keynote
Transaction Perspective(R), Application
Perspective(R) and Mobile
Device Perspective(R) services from more than 240 geographic locations
outside the enterprise network, using the most popular browsers and
OpTier's Experience Manager offering gives businesses a look at the real
application usage and performance from the end user perspective. It
gives businesses insight into the real users, and the flexibility to
look at their usage by geographical location, user type, session and
much more. Additionally, Experience Manager's change analysis
capabilities allow customers to automatically identify changes and their
impact on business and IT. Furthermore, combined with OpTier CoreFirst,
businesses gain a simple path to manage all business
transactions all the time. The partnership gives a complete solution
that includes real and synthetic user experience and in-depth insight
into the application tiers - including diagnostics capabilities such as
visibility into J2EE calling methods, SQL statements and mainframe CICS
transactions. With OpTier's auto-discovery and transaction
tracing capabilities, businesses can bank on the effectiveness of
deployment to eliminate manual mapping of infrastructure components to
critical business services. Ultimately, when OpTier BTM is combined with
Keynote's synthetic global monitoring capabilities, application and Web
owners improve user and client satisfaction, reduce operational costs
and improve user productivity.
"Keynote provides real browser diagnostics and the ability to monitor
Web applications and sites 24/7, regardless of when users are online,
allowing for the most accurate possible view into the performance of
mission-critical e-business applications," said Vik Chaudhary, vice
president of product management and corporate development at Keynote.
"OpTier's business-centric view of application performance delivers the
groundbreaking capability of understanding the applications' performance
from the perspective of the user's transactional interaction from the
internet to inside the datacenter. The Keynote/OpTier integration
highlights performance problems at the Web front-end, application and
database layers - a unique end-to-end service assurance capability
unmatched in the industry."
"We're pleased to be partnering with an industry leader like Keynote.
This partnership offers customers a complete solution for application
performance management," said Motti Tal, executive vice president of
marketing, product and corporate development for OpTier. "The
combination of real and synthetic transaction monitoring with the
ability to track them across applications, datacenters and clouds
enables businesses to optimize the end user's experience and reduce cost
of operations. This task becomes increasingly critical as applications
are 'mobilized' and their infrastructure moves to virtual and cloud
environments, making the Keynote/OpTier alliance even more valuable to
"EMA has been looking forward to a Keynote/OpTier alliance - as a
natural outgrowth of the innovations and progress made in both
companies' portfolios," said Dennis Drogseth, vice president of research
Management Associates, a leading industry analyst and consulting
firm dedicated to the IT and data management market. "Keynote's powerful
capabilities for global synthetic user experience monitoring and
competitive market insights, including its strong support for mobility -
combined with OpTier's unique capabilities for capturing user experience
in combination with transaction-centric application interdependencies,
all add up to a very compelling set of options. The versatility and
breadth of roles supported across IT and the business it supports should
make this a 'must-consider' combination for any IT organization seeking
true business impact alignment for its Web application services."
The Keynote-OpTier partnership reflects a growing demand among
application professionals for a solution that delivers both real and
synthetic options to see the application performance impact from the
user perspective, as well as across the datacenter before and after
applications are deployed or users are affected.
Specifically, this partnership helps customers:
Obtain true end-to-end visibility of business transactions from the
online customers, end users, to the datacenter and into the cloud.
Gain different views to help IT effectively resolve issues such as the
perspectives of real and synthetic end user experience, business
transactions, applications and infrastructure.
Quantify business impact for faster prioritization of resolution
efforts, and quickly identify application performance issues across
the datacenter and pinpoint the root causes.
Optimize application performance by understanding real user experience
such as most frequent transactions, customer locations, transactional
behaviors of specific types of customers (i.e., your preferred
accounts), etc., and applying the results to synthetic models for more
meaningful SLAs (service level agreements).
Follow Keynote on Twitter at: www.twitter.com/KeynoteSystems
and follow OpTier on www.twitter.com/optier
Keynote Systems (NASDAQ:KEYN) is the global leader in solutions for
continuously improving the Internet and mobile experience. Founded in
1995, Keynote provides testing, monitoring and measurement products and
services for a variety of enterprises such as online portals, e-commerce
sites, B2B sites, mobile operators and mobile infrastructure providers.
Keynote products and services help companies improve customer experience
in four areas: Web performance, mobile quality, streaming & VoIP, and
online usability testing.
Known as The Mobile and Internet Performance Authority(TM), Keynote has a
market-leading "on-demand" infrastructure of over 3,000 measurement
computers and mobile devices in over 240 locations around the world.
Keynote's 2,800 customers represent top Internet and mobile companies
including American Express, AT&T, Disney, eBay, E*TRADE, Expedia,
Google, Microsoft, SonyEricsson, T-Mobile and Vodafone.
Keynote Systems, Inc. is headquartered in San Mateo, California and can
be reached at www.keynote.com
or by phone in the U.S. at 1-800-KEYNOTE.
About OpTier, Inc.
Of the billions of business transactions conducted every second, more
are assured by OpTier than by any other IT management software company.
OpTier's Business Transaction Management solution (OpTier BTM(TM)) enables
business application owners to take control over service performance and
BTM assures the quick and successful execution of all business
transactions, by managing every step of every transaction. It delivers
unparalleled visibility of all business transactions in order to
eliminate outages, effectively manage change and improve
end-user experience. OpTier, with a fast-growing list of Global 2000
customers, pioneered the concept that transactions are where IT and
Keynote(R), DataPulse(R), CustomerScope(R), Keynote CE Rankings(R), Keynote
Customer Experience Rankings(R), Perspective(R), Keynote Red Alert(R), Keynote
Traffic Perspective(R), Keynote WebEffective(R), The Internet Performance
Authority(R), MyKeynote(R) , SIGOS(R), SITE(R), Keynote(TM), The Mobile & Internet
Performance Authority(TM), Screen Sensing Technology and Keynote FlexUse(TM)
are trademarks or registered trademarks of Keynote Systems, Inc. in the
United States and/or other countries. All other trademarks are the
property of their respective owners. © 2010 Keynote Systems, Inc.
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SOURCE: Keynote Systems, Inc.
Keynote Systems, Inc.
Dan Berkowitz, (650) 403-3305
Wendy Perilli, (212) 679-2756